It was the google era which started the revolution by handing over the control to users. From blogging to user ratings, it proved to be successful revolution. Users with the collective ability gained the influence. Creator didn't had the hurdle of depending on the perspective and ego of a numbered reviewers for publicity.
The chance of manipulation was always there, but it was believed the law of averages could nullify that to an extent. Wikipedia & imdb were my examples for the same. Though users can corrupt information, these websites have consistent information & ratings.
The seven wonders selection was an eye opener. To have the public who have never seen these wonders to rate them and then have the nerve to proclaim them as the new wonders was the ultimate fall of user rating.
More pathetic was the reaction of nations & its people to this campaign. When nations like India & brazil had mass campaigns to get on the 'wonders' on the list, the educated computer groups were busy making their own mail-chain campaigns to save the nations pride. The very idea that a user is sensible to take decisions went haywire.
The organizers perfectly blended the power of celebrities with the foolishness of the user by throwing a grant party to announce the new wonders!.
The lesson needs to be learnt from Egypt who openly resisted putting pyramids to vote and forced the organizers to move it out from the list. They can hold their heads high, like the pyramids.
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